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       A 
        R C H I V E S 
      LARSEN 
        AT LARGE 
      
         
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                 Air 
              Cargo News welcomes the voice of experience Jim Larsen to our editorial 
              team.  
                   For the past decade as director of 
              cargo marketing for The Port Authority of New York & New Jersey, 
              Mr. Larsen has been among the select handful of airport and industry 
              cargo experts travelling the globe while attending important conferences, 
              seminars and government functions.  
                   Prior to his service at America’s 
              most important air cargo gateway, Mr. Larsen served in management 
              positions in every aspect of air cargo for more than 40 years including 
              a stretch of service at air cargoís innovative and pioneering Seaboard 
              World Airlines.  
                   “Jim Larsen At Large” will appear 
              as a regular feature of aircargonews.com and the monthly newspaper. 
               
                   Feedback can be directed to Jim at 
              Larsen@jfkaircargo.com 
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           On 
        March 27th the New York/New Jersey air cargo community once again gathered 
        at the Holiday Inn at JFK to show off their wares for the 3rd annual JFK 
        Air Cargo Expo which featured 42 exhibits ranging from automated manifest 
        systems to systems to transport zoo animals. In addition to the exhibition, 
        speakers and panelists came together to explore and discuss the past, 
        present and future of an industry particularly hard hit in the areas of 
        cargo security and economic survival.  
             An industry that possesses good solid experience 
        in the movement of air cargo and, one that desperately wants to work with 
        lawmakers before actions are taken that may affect its ability to maintain 
        the safe unrestricted movement of goods.  
             We in New York also face competition from 
        other U.S. gateways, as Mr. William DeCota, Director of Aviation for the 
        Port Authority of New York and New Jersey pointed out in his opening remarks 
        when he said: “There is competition today at many levels but competition 
        and rivalry are good—they are a test of skill that makes us better and 
        forces us to rethink products and services and maintain a customer-focused 
        edge.”  
             Continuing, he told the audience of the 
        importance he places on the community working with government agencies 
        on everything from access to security by highlighting the value of the 
        experience of the JFK air cargo community. “ In looking at the list of 
        attendees, something jumps out right away about the uniqueness of this 
        Air Cargo Association Expo. . . ITS UNIQUELY NEW YORK. We all do business 
        at John F. Kennedy International Airport. We are the leaders of a robust 
        regional air cargo community and, as such, we are leaders in the air cargo 
        industry. There is no other air cargo hub on the planet with the past, 
        present and future of JFK.”  
             Perhaps the New York air cargo community’s 
        concerns regarding government intervention was best voiced in a recent 
        speech given by Bill Graves, President and CEO of American Trucking Association 
        and former Governor of Kansas. In it he made an interesting comparison 
        on the way the private sector would tackle a problem and the way government 
        attacks the same problem.  
             He said, “My father used to tell me a 
        story about hauling livestock out of the hills of Central Kansas in the 
        1930’s. Contrary to popular belief, Kansas is not as flat as people think. 
        There are a lot of hills, and small watering ponds that attract cattle 
        in the low spots between those hills.  
             Back then, before the invention of the fuel 
        pump, a truck’s fuel was gravity-fed and the fuel tanks were generally 
        mounted up behind the driver’s seat. So it wasn’t a problem getting down 
        the hill, but if the hill was steep, the fuel stopped flowing to the engine 
        and you couldn’t get back up?  
             Later, working in government, I often thought 
        of how bureaucrats would have approached the problem: First, there’d have 
        to be a committee and certainly a bunch of studies by independent consulting 
        firms. Possible solutions - level off all the steep hills or prohibit 
        cattle pens from being built in the low spots.  
             What was my father’s non-government solution? 
        He’d load up the cattle; turn the truck around and back up the hill.” 
         
             Where experienced people can come up with 
        common-sense solutions that come from years of practical experience, the 
        members of the air cargo community feel they don’t need government to 
        micro-manage their business.  
             No one at the Expo advocated the abolition 
        of government but most feel if the government takes the time to listen, 
        perhaps we can show them the best way to get over the hills.  
             During the panel discussions it became evident 
        that there were also possibilities of the industry getting more out of 
        what they already have, by better training the people.  
             Panelists also examined ideas in the fields 
        of security and new technology, speaking of advances which will help the 
        community to ensure that, in the words of Secretary Mineta, “Our check 
        points do not become our choke points in air cargo movements.”  
             Still, the panel discussions left some underlying 
        concerns unanswered!  
             Liability casts a large shadow over our 
        industry today, especially in light of some tough economic times. How 
        the two will be blended together into some workable arrangements that 
        will not leave some small or mid sized freight forwarders liable for the 
        loss of an aircraft and possibly hundreds of lives is yet to be worked 
        out. 
             It can never be unless the industry keeps 
        going back to the rule makers insisting that, the same government that 
        rushed to create their own 50 thousand plus passenger security screening 
        force also take on the responsibility of certifying known shippers by 
        creating a TSA group to inspect and certify shippers facilities as well 
        as maintaining a database containing information on those shippers. At 
        present that responsibility has been left in the hands of the air carriers 
        and indirect air carriers. This has often been referred to as leaving 
        the fox in charge of the henhouse.  
             Finally the horrific events of September 
        11th and its aftermath pointed to complex challenges caused, at the time, 
        by the shutting down of major roadways and the airways.  
             Imagine if the next terrorist attack targets 
        the George Washington and Verrazano bridges!  
             What is the plan that will continue to supply 
        this region with the items necessary to maintain one’s existence, or does 
        it mean that everything and everyone east of the Hudson will be written 
        off? 
             From an access and a security standpoint, 
        the industry has to seriously look at transportation alternatives that 
        will allow the movement of goods in and out of the region, without placing 
        the entire burden on trucking alone. A region surrounded by water should 
        have a network of ferries capable of hauling trucks to and from points 
        on the mainland. If the former mayor determined that the city could run 
        the Staten Island ferries for free, why can’t the city or state at least 
        partially subsidize this type of transportation, allowing truckers access 
        to these rich markets without forcing them to run the gauntlet of the 
        already congested bridge, tunnel and roadway systems that feed the five 
        boros and Long Island. 
             As if security and access were not enough 
        in these difficult times, add to it one of the toughest economic downturns 
        air cargo has experienced in quite some time. Bankruptcies among some 
        of our major carriers, cutbacks in schedules, failures in the trucking 
        industry and labor issues on the west coast recently sent manufacturers 
        and retailers scrambling to find alternatives leaving manufacturers without 
        parts, and retailers without products, all of which resulted in making 
        what was expected to be a lean holiday season even leaner.  
             Unfortunately participants in the JFK Air 
        Cargo Expo alone cannot solve the economic problems the industry faces 
        but, on a daily basis, their efforts maintain this region’s reputation 
        as a leader in the movement of air cargo. It’s a tough business with a 
        lot of competition for a very limited amount of cargo.  
             The promotion of international cargo must 
        reach out to carriers’ overseas offices but those international carriers 
        are not having much of a problem either sales wise or operationally filling 
        their aircraft. It’s the backhaul that’s hurting.  
             It’s the people here at JFK and EWR who 
        are scrambling to fill the return legs of their international flights 
        with whatever cargo is out there with whatever the market will bear for 
        rates. It’s those people who sell these airports and their operational 
        capabilities and it’s those people we should thank for our success. That 
        thanks was evidenced by a proclamation from Helen Marshall, Borough President 
        of Queens declaring March 27th as Air Cargo day in Queens. The proclamation 
        was made by Mr. Seth Bornstein, a member of the Borough President’s staff 
        at the Expo Luncheon. 
             Congratulations air cargo. See you next 
        year!! 
        
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