Vol. 12 No. 104                                                                                                                                    Tuesday December 10, 2013
#INTHEAIREVERYWHERE 
THE AIR CARGO NEWS THOUGHT LEADER  




     It may be a short honeymoon . . . American Airlines new CEO Doug Parker smiles as he responds to a reporter’s question during an interview.
     American Airlines and US Airways seem an “unlikely couple,” even to the man who will lead the combined company after their merger on Monday, Parker revealed.
     But with the union now finalized, next up is the fun of combining two airlines into the biggest carrier in the world.


     Jim Butler steps up as first AA Cargo President.
     Jim leads a combined enterprise that will continue to operate as two separate airlines, at least for the next several months.
     Jim Butler’s rise after 16 years as a top executive at “new AA” continued when he positioned earlier this year as part of the integration management office, which is the primary nerve center for integration of AA and US Air.
     Part of the transition team’s mandate has been to decide which merger functions must advance quickly and which can wait.
     So AA Cargo gets a Butler, at a time when protecting and building the most valuable part of the airline can use the hands on treatment.


     It’s worth mentioning that the esteemed Mr. Butler—as President of AA Cargo—reports to Suzanne Boda, who served as Senior Vice President, Airport Customer Service, International and Cargo at US Airways.
     So do Butler and AA Cargo Boda well into 2014?
     Stay tuned . . .


     FlyingTypers recently featured Tony Charaf, Delta Air Lines' Chief Cargo Officer in “Delta Cargo Is Flying High.”
     In that story Tony declared “...we have a committed leadership team that includes Ray Curtis, vice president of sales and we wanted to hear Ray's insights from the man closest to his customers, as someone whose day-in-and-day-out within earshot of a far flung, global customer base.”
     We now move to a relaxed post-Thanksgiving conversation with the man himself.
     No doubt Ray Curtis has transitioned easily from a long stint coming up in air cargo at United to an even more illustrious and certainly more colorful and wider ranging career in top cargo management; he certainly has great impact at Delta.
     But Ray has the touch and feel of a true air cargo expert. Refreshingly, Ray still retains that down on the ground, sleeves rolled up, let’s get the job done, unflappable attitude, which earned him a steadily upward career in this business, punctuated with friendships and respect around the world.


     “The main factors for the changes we all see in air cargo are varied and span the gamut from a maturing adaptation of ERP systems (SAP, Oracle) by manufacturers, and other technology advances that combined result in greater efficiencies in business that take out cost and impact transportation,” said Ray Curtis.
     “Add to that modal shifts and geography, and we see changes in Asia and on the transatlantic with more time-viable offerings.
     “The size of goods are changing; the advent of near-shoring with some plants relocating from Asia to Mexico and end products trucked to the US play a role, as do currency valuations—take Japan as an example where exports are down about 30 percent.
     “At the Dubai air show the announcements are flags indicating coming capacity pressure, which puts pressure on pricing right now. An estimated 70-75 percent of global air cargo fits on non-freighter aircraft.”


     “We have gone through a year of getting stable and I am optimistic going into the New Year.
     “As a team we continue to focus laser-like on delivering a consistent and reliable value proposition and keeping relevant in this business.
     “From a sales perspective, only minor tweaks are required. We invest in technology and align our investments with what our customers need. Efficiency in moving data and accuracy are vitally important.
     “Our model couldn’t compete with the integrators for the iPad business from China. We [the airline/forwarder combination] are striving to become a competitive model on par with the integrators. Delta Cargo will be offering the e-kit for use by smaller and medium size accounts and provide an easier way to bridge between systems so that forwarders don’t have to invest themselves. Today the talk is all about having an app to track freight, away from having to make a call or look up a web site.
     “The top executives at Delta Air Lines understand that cargo brings value. Looking to the future, I believe that the industry is resilient and there is need for capacity. I would like to hit the goals of having less paper, and then achieving ‘paperless’ status.
     “We have a good team—take Lisa Wallace, who recently joined our team as director of revenue management and alliances. Lisa came from UPS and brings solid forwarder knowledge. Mike Rizzo is our Director of North America Operations, responsible for managing both the day-to-day operations as well as the strategic direction of the domestic cargo operation. Alex Clayton has taken on the premium product portfolio—that includes DASH [domestic small package express product], which achieved a100 percent day on November 18.
     “We welcome competition; I ask daily—why Delta cargo? We have to give a compelling reason to choose us from the many offerings out there.”
TED



e didn’t mention if he was an Elvis fan, but Sebastiaan Scholte, CEO of Netherlands-based Jan de Rijk Logistics, believes the air cargo industry would benefit from a little less conversation, and a little more action (please).
Often after Elvis would finish a concert the audience would stomp and clap and carry on hoping that “The King” would return to the stage for an encore.
     That led to the regular announcement to the crowd that it was all over:
     “Elvis has left the building!”
     Following the metaphor, we wonder if the same can be said of air versus ocean shipping?


    The straight-talker is a supporter of FIATA, TIACA, IATA, and GACAG, all of which are doing a “great job,” but he would like to see more firm, coordinated steps to improve the global operating environment.
     “It is easier said than done, but there is a lot of talking in this industry and sometimes we fail to deliver and execute,” he said. “In general, the air cargo industry is still very conservative.
     “Obviously, with so much regulation, customs, and government interference, it is not always easy to innovate. But the times are changing. The only certainty is that there will be uncertainty and the ones who will emerge stronger are the ones most adept at change.
     “Hopefully we can see more positive change in the coming years, otherwise we will be wondering in a couple of years from now why the modal shift to sea has increased again.”


     Jan De Rijk’s air cargo business, primarily represented by its road feeder service network in Europe for airlines, represents around 40 percent of the business at present. “This share has been higher in the past, mostly because we have grown faster in other areas like intermodal, warehousing, and contract logistics,” said Scholte.
     “It is not the most profitable business unit, since the volumes have declined and we are faced with long waiting hours at airports, which increase our fixed unit and labor cost.
     “Obviously we have felt the effects of the crisis as well, which have resulted in especially less density in our network.


     “Jan de Rijk Logistics has grown countercyclical, gaining market share, but we have also noticed that the average weight per shipment has decreased.”
     The company is looking at ways to grow its business globally, mainly via its aero engine services, contract logistics, and road feeder service solutions, as well as continuing to expand its one-stop-shop service to offer not only trucking, but also off-line handling.
     “This could be interesting in particular for passenger airlines with a limited amount of airports served in Europe that need a European wide coverage,” he said.


     Scholte believes there have been two main drivers of modal shift away from air cargo in recent years.      Firstly, the economic crisis has put continuous pressure on cost. And secondly, low interest rates, also of course a direct result of the crisis, have resulted in a lower cost of inventory for products with a traditionally high value density.
     However, he said there has been modest improvement in European volumes in the last two months, although he does not think this will be enough to have a major impact on current overcapacity making it difficult for yields to improve in the short term.
     The removal of trade barriers either through global agreements or through a new Free Trade Agreement such as the one mooted between the EU and U.S. could prove beneficial, however. “I am a firm believer in trade and open markets,” he said. “Not only does our sector benefit from more open trade, but also the end consumers.
     “Through more market liberalization the world has less poverty, and emerging markets have grown. Between 1981 and 2001 China lifted 680m people out of poverty. Since 2000, the acceleration of growth in developing countries has cut the numbers in extreme poverty outside China by 280m. The United Nations has even predicted that the forces of globalization may have the power to eradicate poverty in the 21st century. So, obviously, a trade deal between the US and Europe would be beneficial for our sector and growth in general.”


     Scholte is particularly keen to offer pharmaceutical shippers more premium services that include air, not least because he believes this is a business driven more by changing demographics rather than economic cycles, and is also less seasonal than other commodities, keeping demand steady.
     “However,” he said, “it is also the commodity that has experienced the biggest modal shift from air to sea, and not only due to cost pressure but also because of quality issues.
     “In our recent cool chain association event we—meaning shippers, forwarders, airlines, airports, and handlers—concluded that there is a need for a global standard that covers the whole air cargo supply chain for pharma.
     “Some shippers complained that there is not enough visibility and that there is a need, for example, for an independent database where it is clearly stipulated which airports, handling agents, etc., have pharma capabilities.
     “Unfortunately many players in the supply chain are faced with enormous cost pressures making it sometimes difficult to make necessary investments to guarantee the quality.”
SkyKing



     
     If you made a list of Things To Avoid During The Holiday Season, unfortunately "airports" and "traveling" would probably top the list—despite how indispensable and necessary they both are around the holidays.
     Thankfully, Canadian airline WestJet made the process a little merrier for a select group of passengers.
     Upon scanning their boarding passes, travelers were greeted by a virtual, on-screen Santa Claus who asked them what they wanted for Christmas. After the travelers boarded their planes to Calgary, more than 150 Westjet 'elves' raced off to purchase the personalized presents, which were wrapped and delivered via the baggage claim. There was no cap on the gifts: one boy received an Android tablet, another family received a flat screen HD TV, and a woman received her holiday flight ticket home. Whether it was socks and underwear or expensive technology, WestJet delivered with help from partners Best Buy, YYC Airport Authority, CrossIron Mills, and others.
     Last year WestJet created a Christmas-themed flashmob in the middle of an airport, and when the video received almost half a million views, WestJet donated flights to a family in need.
     If this year's Christmas video receives at least 200,000 YouTube views, WestJet will donate more flights.
     By the looks of it, WestJet is winning the internet this holiday season, for keeping the 'merry' in Merry Christmas and the 'happy' in Happy Holidays. Let's get those views up!
Flossie



IT Sage Of Dubai Creek, February 12, 2013
Smartest, most outspoken IT executive on the air cargo planet, Patrick couples exact knowledge and deep wisdom with an open approach and complete fascination for new ideas. The guy, in any situation, is a treasure.

 

 


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