FedEx Takes
Over India Legend
In a move that could spell
competition for the combined Blue Dart-DHL in India, FedEx announced on
November 3, 2010 that its business unit was acquiring the logistics, distribution
and express businesses of AFL Pvt. Ltd. and its affiliate, Unifreight
India Pvt. Ltd., for an undisclosed amount. The acquisition would provide
FedEx with a more robust domestic ground network and added capabilities
in India. FedEx expects that the transaction, which is subject to customary
closing conditions, will close in its third fiscal quarter (ending February
2011).
Founded in 1945, AFL Pvt. Ltd. is a recognized
leader in the transportation and logistics industry in India. A privately
held company by the Guzders, the AFL business offerings include a comprehensive
range of distribution and logistics services through a well-established
network across India.
Specifically, this acquisition includes
the purchase of AFL Logistics and Distribution, which consists of a wide
range of products and services, including supply chain management, warehousing,
and a ground distribution network that provides day-definite ground transportation
for small packages and heavyweight shipments through more than 200 daily
scheduled routes. Additionally, FedEx will take over AFL WiZ Express,
which offers express services through more than 160 Express Service Centers
servicing more than five thousand PIN codes (zip codes) across 144 cities
in India.
According to Michael L. Ducker, COO, FedEx
Express, “The acquisition supports our long-term strategy to grow
our international business and better serve our customers seeking to expand
or enter the Indian market… This will provide customers with more
service options such as domestic ground and value-added services, including
warehousing, logistics solutions and third party logistics, while allowing
them to take advantage of an increased coverage area.”
For
his part, Chairman of AFL, Cyrus Guzder, said that the “transaction
provides AFL with an opportunity to offer its customers an enhanced level
of service, new service offerings and the adoption of global best practices
in its core businesses of air express delivery and ground distribution.
While our extensive network and logistics infrastructure will enable FedEx
to deepen its penetration of the Indian market, I believe AFL’s
customers will be excited by the prospects of AFL’s service offering
being strengthened under the leadership of a global leader in express
delivery and transportation. AFL’s employees will also greatly benefit
from joining the global family of one of the world’s most admired
employers.” Guzder will assume the role of Executive Advisor to
FedEx after the acquisition is completed.
AFL has pioneered and established benchmarks
for the Indian logistics industry over the last six decades. It started
with airfreight forwarding in 1945. In fact, Tata Airlines (Air India’s
predecessor) appointed the company as its first cargo agent. In 1979,
AFL started domestic express couriering.
Fedex has been bullish over the last year
or so about India. Last November, it announced the launch of FedEx India,
a next-business-day domestic express service for the Indian market. The
launch followed the company's domestic express service launches in China,
Mexico and the UK. Today, FedEx has added more cities into its next-day
express network, and plans to add more in the near future. According to
FedEx, these service enhancements were part of an ongoing project to strengthen
its foothold in India while bolstering the Asia-Europe trade lane.
At that time, Robert W. Elliott, President,
FedEx Express, Europe, Middle East, Indian Subcontinent and Africa, had
said that FedEx was committed to supporting Indian businesses by providing
a competitive service to key markets across the country. “Adding
a domestic express service to our broad portfolio of international products
increases our ability to further facilitate commerce for customers doing
business in India, demonstrating our continued commitment to the market
and our confidence in its future growth," Elliot said.
The acquisition of AFL will lead to a consolidation
in the Indian logistics sector. Kenneth F. Koval, (right)Vice President,
Operations, FedEx Express, India, said that the move by FedEx would increase
the market coverage of its existing portfolio and introduce ground services
to boost its 200-odd daily scheduled routes. Incidentally, AFL has a distribution
tie-up with the US-based United Parcel Service. According to sources,
this tie-up will end after the acquisition by FedEx.
Way back in 2005, DHL Express took the first
step towards consolidation when it acquired 81.03 percent of the Mumbai-based
Blue Dart Express. In 2006, Netherlands-based TNT took over Speedage Express
Cargo Services, a road express company based in Secunderabad, near Hyderabad.
In the same year, FedEx acquired Prakash Air Freight (PAFEX), one of its
more than two-decade old franchises, and entered into India’s small
parcel market.
Tirthankar Ghosh |