A Job For Superman

     Never one to back down from tough challenges, Dr. Andreas Otto, Board member for Product & Market development, who has also served in several critical roles at Lufthansa Cargo for the past 14 years, moves from Frankfurt to shoulder the COO job at Vienna-based Austrian Airlines.
     Brilliant, pragmatic, and very down to earth, Austrian will be no walk in the park for Otto, as the carrier—under severe short- to medium-haul market pressure—has lost money since 2007.
     However, AUA has strong market positions on its long-haul routes and is looking to grow this area of its business.
     So although the appointment looks like a job for Superman, Andreas, with his broad-based market knowledge and ever-positive outlook, is a hopeful choice for the ailing carrier.
     More power to him.

 October 2010—Dr. Andreas Otto was there to wish Klaus Holler, Head of Area Management Americas, Lufthansa Cargo AG a happy retirement and to greet his successor, Achim Martinka, (right).

     Dr. Andreas Otto was born in Mettmann near Düsseldorf on October 9, 1962. After training as a bank manager, he started a course in business administration at Cologne University in 1985. During his studies, Dr. Otto took part in a foreign exchange as part of the International Management program in Stockholm. After various internships in London, Paris, and New York, Dr. Otto completed his studies in 1991, obtaining a degree in business administration. In 1994 he was awarded a doctorate (Dr. rer. pol).
     In the same year, Dr. Otto launched his cargo career as Project Manager Logistics at Rhenus AG & Co. KG in Dortmund. In 1996 he was appointed Managing Director of Rhenus Office Systems GmbH, and two years later he was promoted to the position of Senior Vice President Sales of Rhenus AG. In 1999 he became Deputy Board Member for Marketing & Sales of the logistics service provider.
      On March 13, 2000 he took a seat on the Executive Board of Lufthansa Cargo AG. Aside from his stewardship of worldwide sales and handling, he was responsible for Margin Management, Product Management, the eCargo future project as well as Global Network and Sales Steering.
     Dr. Andreas Otto is married and the father of one son.

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