Kingfisher Ready To Rule Indian Skies

Less than a year after the carrier took off in May 2005, Kingfisher Airlines says it will go public with an initial public offering (IPO) within the next three to five months.
  "We are ready to go public with Kingfisher Airlines,” said outspoken Kingfisher Airlines Ltd.’s Chairman, Dr Vijay Mallya.
  “Within 10 months we already have a market share of over seven percent and two international awards. Our customers keep coming back.
  Concerned about the rapid growth of the aviation sector and the lack of airport improvement, Mr. Mallya believes it is time to move away from India’s metro gateway airports by adding service to the subcontinent’s secondary cities.
  If there is one airline entrepreneur who is justifiably vocal about quality or the lack there of, it is Kingfisher chairman Dr Vijay Mallya.
  He told FlyingTypers that Praful Patel, India Minister for Civil Aviation, had indicated in a conversation that by 2020, there would be 2,000 commercial aircraft in the Indian skies.
  “The thought that crossed my mind is that right now we have so many infrastructural hindrances with less than 200 commercial aircraft flying, when the number is 2,000 aircraft, how will we cope?”
  To emphasize his point, the Kingfisher CEO said that, according to the Director General Of Civil Aviation, January 2006 had seen a 40 percent growth in air traffic over January 2005.
  “At the current rate of airport infrastructure development, in two-and-a-half years, our airports will still be inadequate to meet demand.
  “India needs to double the capability of its airports right away.
  “Those who have charge of the development of the Delhi and Mumbai airports need to follow the Singapore example and look 20 years ahead, building for the future as happened at Changi Airport.”
  “Terminals 1 and 2 at Changi are/were perfectly spacious with plenty of capacity to handle demand.
  “Even so, Singapore continued investing and went ahead and created Terminal 3.
  “Elsewhere Dubai International Airport is undergoing expansion while nearby a whole new mega-airport Jebel Ali with huge passenger and cargo capabilities and eight runways is being built.
  “Is India ready to take such a gigantic leap forward?” queried Dr. Mallya.
  “I do not believe,” he said, “that India’s airport problems will go away overnight.
  “Even if the situation were to improve significantly, we would still face recurring problems because of our growth,” he said.
  With the furious pace at which India’s civil aviation sector is developing, ever the go-getting entrepreneur, Dr. Mallya has been keenly interested in any limitation that may affect his airline’s growth.
   There was no point in relying on Delhi, Mumbai and the four other metro cities for Kingfisher’s growth,” he said.
  “Everybody including the Minister has said that secondary routes need to be developed.
  “But these secondary routes are too small to absorb large capacity Airbus aircraft.
  “The ATR, therefore, is suitable for the purpose at hand.
  “There is a lot of wealth residing in India’s Secondary cities.
  “To help realize that potential, Kingfisher ordered 35 ATR’s to connect the secondary cities and, of course, provide feeder services for our growing Airbus network.”
   But we wonder, does the ATR order mean direct confrontation with the budget carriers?
  “Not at all,” is the immediate reply.
  “With IndiGo coming with their 100 planes, the fight is going to be for the back seats and we think we are well positioned.

   “Now is the time to raise the bar and introduce a first-class product.
   “Kingfisher first class will see our aircraft retro-fitted with the new up front cabin arriving next week on March 21, 2006.
   “We will do a soft launch between Mumbai and Bangalore and a full-blown launch with four retro-fitted aircraft in the first week of April this year,”
    Kingfisher is planning international routes as well but still must wait reaching its fifth anniversary of service to gain government permission to launch service.
    Dr. Mallya is chomping at the bit and would go international tomorrow if allowed.
  “No one seems to understand why we are restricted to five years before going overseas, when carriers from the Gulf, Southeast Asia, etc. who have been formed recently are flying into India and snatching up all our traffic.
  “Indian wealth being spent on overseas travel is actually going to benefit foreign carriers and not Indian companies.
  “If Kingfisher is safety compliant, DGCA Compliant, why can’t a pilot who flies from Delhi to Chennai, take the same plane from
Delhi to Singapore?
      

   "We will be getting delivery of Airbus 330 widebodies by September next year. They are meant for international flights and I can’t just keep them lying around."
  Mr. Mallya has indicated that he will move to operate out of USA as his base for international operations in case the Indian government does not give permission.
  When asked how long he would wait for the Indian government to permit Kingfisher Airlines to fly abroad, he said:
  "I am a patient man.
  “My patience will last as long as it needs to.
  “I have applied to the government and I will wait for the clearance."
  On the Jet-Sahara deal:
  “I had Sahara on paper.
  “It was exclusively offered to me first.
  “But I could not make the numbers work.
  Mr. Subrat Roy (Sahara Chairman) was stuck on $500 million price tag.
  “There is no way in the world that I could make the numbers work.
  “Things for us in that deal just did not add up.”
  According to Dr Mallya, Jet Airways had said that the carrier’s value lie in Sahara’s pilots, engineers, and parking, departure and arrival slots.
  “But we don’t own slots,” said Dr Mallya.
  “Jet does not own them either.
  “Departure slots, airport parking slots are all owned by the government of India.
  “Tomorrow the Ministry of Civil Aviation could decide to reallocate the slots.
  “Nobody has a claim on them.
  “How can you put a value to an overnight parking slot that doesn’t belong to you?
  “Sahara just didn’t add up.
  “I would have the problem of dealing with 4,500 Sahara staffers whose culture is very different from the Kingfisher culture.
  “Jet and Sahara have competed furiously for the last 10 years.
  “Now they are all under one roof.
  “That is why there is so much rumbling.
   “Cultural issues should not be undermined or under-rated.”
(Tirthankar Ghosh)

Editor's Note: To read Part Two of this exclusive interview in which Dr. Mallya discusses Kingfisher’s planned entry into air cargo, click here.